by admin | Mar 1, 2012 | Uncategorized
Last year, Wal-Mart dramatically reduced the number of products (SKUs) offered at all their stores. This SKU rationalization plan was based upon the premise that consumers wanted clean-looking stores with just the major brands. Known as brand fatigue, the logic was...
by admin | Mar 1, 2012 | Uncategorized
Last year, Wal-Mart dramatically reduced the number of products (SKUs) offered at all their stores. This SKU rationalization plan was based upon the premise that consumers wanted clean-looking stores with just the major brands. Known as brand fatigue, the logic was...
by admin | Mar 1, 2012 | Uncategorized
by Oksana Girs After a dismal revenue increase of 0.7 percent in an 11 month period, J.C. Penney decided to start fresh with new leadership and innovative “pricing strategy.” Under this new strategy, Penny’s will eliminate all sales in favor of everyday low pricing....
by admin | Mar 1, 2012 | Uncategorized
by Oksana Girs After a dismal revenue increase of 0.7 percent in an 11 month period, J.C. Penney decided to start fresh with new leadership and innovative “pricing strategy.” Under this new strategy, Penny’s will eliminate all sales in favor of everyday low pricing....
by admin | Mar 1, 2012 | Uncategorized
I received an interesting email from Groupon enticing me to join the Groupon VIP program. The program offers Groupon users the option to: Book First: Get early access to deals and first dibs on making reservations. Buy Past Deals: Get exclusive access to our Deal...
