by jim muehlhausen | Jun 21, 2010 | Business Model Secrets, Business Model Tips, Nestle, planning, Public Companies, Purina
One of the eight vital areas of a business model is creating proven sales and marketing process. I heard an interesting story from a former Nestle Purina sales superstar. She told me that Purina required all major account reps to spend every Friday planning. At...
by jim muehlhausen | Jun 14, 2010 | Starbucks, Uncategorized
One has to wonder if the once-vaunted Starbucks business model is in decay. For many years, Starbucks has relied on the overall customer experience as their defacto advertising. Now, Starbucks is engaged in an old-fashioned television, radio, and newspaper media...
by jim muehlhausen | Jun 9, 2010 | Business Model Innovation, Public Companies, Success Stories, Wal-Mart, Wal-Mart Effect
There is a large segment of the population who believe Wal-Mart is evil. They kill small retailers to create low paying jobs and the like. However, I read something interesting in The Wal-Mart Effect by Charles Fishman. In this book, Fishman describes how Wal-Mart...
by jim muehlhausen | Jun 1, 2010 | Business Model Design, Business Model Secrets, Night Club Business Model, Panera Bread, Public Companies, Starbucks, Success Stories
The Freemium business model is sweeping the technology world. The simplest explanation of the Freemium business model is giving away a lite version of the product at no charge. In many freemium business models, approximately ten percent of the free users upgrade to...
by jim muehlhausen | May 26, 2010 | Business Model Tips, Carls Jr, Fast Food Business Model, Hardees, McDonalds, Public Companies, Success Stories
In late February, THL Partners agreed to take CKE Restaurants (CKR) private in a transaction worth $694 million. CKE operates both Hardees and Carl’s Jr Restaurants. As you can see from the chart below, CKE operates about 3100 locations whereas McDonalds (MCD)...
